“My App Stack” is a brand new collection the place we dig in with prime CMOs, CROs, CTOs and CEOs on simply what apps they’re actually utilizing to run their enterprise. I all the time be taught lots from these — they’re in essence a greatest practices checklist from every chief. Final week we had an incredible one with Sarah Scharf, VP of Advertising and marketing of Vanta, test it out right here.
This week now we have Jessica Gilmartin, Chief Advertising and marketing Officer of Calendly!
#1. What’s your core stack of apps as we speak?
#2. What’s the primary prime new app you’ve added the previous 12 months?
6sense has been an incredible new addition for me this 12 months.
#3. Apart from your individual, what app would you by no means let anybody take away from you it doesn’t matter what:
Asana is important for me.
#4. What’s your prime “undiscovered gem” — an app you like however others could not have heard of?
Ada is a secret gem I’ve lately found.
Jessica Gilmartin is the Chief Advertising and marketing Officer at Calendly, the place she leads all facets of selling together with model consciousness, inventive, demand technology, and product advertising and marketing.
Jessica brings practically 20 years of selling and management expertise to Calendly. Most lately, she was Head of Income Advertising and marketing at Asana, the place she led demand technology, advertising and marketing operations, and product and sales-led progress enterprise integrations for the Americas, EMEA, Japan and APAC companies. Earlier than Asana, she served as CMO of three high-growth, venture-backed startups, constructing their international enterprise advertising and marketing engines throughout speedy progress intervals. Beforehand, she co-founded Fraiche Yogurt, a profitable chain of yogurt shops within the Bay Space.
Jessica acquired a Bachelor of Science in Industrial and Labor Relations from Cornell College and a Grasp of Enterprise Administration in Advertising and marketing and Technique from The Wharton Faculty at The College of Pennsylvania.