“My App Stack” is a brand new sequence the place we dig in with prime CMOs, CROs, CTOs and CEOs on simply what apps they’re actually utilizing to run their enterprise. I all the time study loads from these — they’re in essence a finest practices listing from every chief. Final week we had an ideal one with Jack Moberger, Director of Enablement at Algolia, test it out right here.
This week now we have Udi Ledergor, Chief Evangelist at Gong!
#1. What’s your core stack of apps at this time?
A sampling of among the apps Gong makes use of most incessantly consists of:
#2. What’s the primary prime new app you’ve added the previous yr?
This yr, many firms, together with Gong, have been targeted on tips on how to optimize and drive worth with current tech stack investments, somewhat than including new instruments. One app we did add this yr was Madkudu, to alter the way in which we prioritize what leads Advertising and marketing sends to gross sales.
#3. Aside from your individual, what app would you by no means let anybody take away from you it doesn’t matter what:
Chili Piper. We leverage Chili Piper for a couple of totally different use circumstances however essentially the most highly effective is the flexibility to let prospects schedule conferences immediately from our web site when they’re requesting a demo or pricing. Chili Piper permits us to streamline the method from kind fill to first assembly and reduce the drop off that you’d usually see inside this course of.
#4. What’s your prime “undiscovered gem” — an app you’re keen on however others might not have heard of?
UserGems. One among Gong’s working ideas is to “create raving followers,” and now we have greater than 4,000 of them. UserGems permits us to trace when a champion leaves a buyer account and lands some other place – thus opening up new relationship dynamics and alternatives.
Udi Ledergor is a five-time Advertising and marketing chief at B2B start-ups and at present the Chief Evangelist at Gong. As Chief Evangelist, Udi oversees Gong’s market management by means of new product launches and thought management. On his journey from Marketer #1 to Gong’s Chief Advertising and marketing Officer, he led the creation of the income intelligence class, pioneered an iconic, human-centric model, and led Gong’s Advertising and marketing efforts from zero to a whole bunch of tens of millions in income. Keen about startups and types in the course of the day, whisky, music, and social activism at evening, Udi can be an creator, speaker, mentor, angel investor, board director, and advisor primarily based in San Francisco.